Estimated action rate Facebook

AdSense uses an auction to select the ads that appear on your site and determine how much you ear...

If this regular person is curious enough to know more (rare), I usually find it helpful to explai...

In this paper, we model advertising auctions in terms of an as- signment model with linear utilit...

We use an ad auction to determine the best ad to show to a person at a given point in time. The w...

Publishers run ad auctions in order to maximize their revenue. Auction logic is used by the ad de...