AdWords transfers | BigQuery - Google Cloud

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The BigQuery Data Transfer Service for AdWords allows you to automatically schedule and manage recurring load jobs for AdWords reporting data. Overview close Accelerateyourdigitaltransformation Whetheryourbusinessisearlyinitsjourneyorwellonitswaytodigitaltransformation,GoogleCloudcanhelpsolveyourtoughestchallenges. Learnmore Keybenefits WhyGoogleCloud Topreasonsbusinesseschooseus. Multicloud Runyourappswhereveryouneedthem. Trustandsecurity Keepyourdatasecureandcompliant. Globalinfrastructure BuildonthesameinfrastructureasGoogle. DataCloud Makesmarterdecisionswithunifieddata. Opencloud Scalewithopen,flexibletechnology. Sustainability Runonthecleanestcloudintheindustry. Productivityandcollaboration ConnectyourteamswithAI-poweredapps. Solutions close IndustrySolutions Reducecost,increaseoperationalagility,andcapturenewmarketopportunities. Retail Analyticsandcollaborationtoolsfortheretailvaluechain. ConsumerPackagedGoods SolutionsforCPGdigitaltransformationandbrandgrowth. FinancialServices Computing,datamanagement,andanalyticstoolsforfinancialservices. HealthcareandLifeSciences Advanceresearchatscaleandempowerhealthcareinnovation. MediaandEntertainment Solutionsforcontentproductionanddistributionoperations. Telecommunications Hybridandmulti-cloudservicestodeployandmonetize5G. Gaming AI-drivensolutionstobuildandscalegamesfaster. Manufacturing MigrationandAItoolstooptimizethemanufacturingvaluechain. SupplyChainandLogistics Digitalsupplychainsolutionsbuiltinthecloud. Government Datastorage,AI,andanalyticssolutionsforgovernmentagencies. Education Teachingtoolstoprovidemoreengaginglearningexperiences. Notseeingwhatyou'relookingfor? Seeallindustrysolutions Notseeingwhatyou'relookingfor? Seeallsolutions ApplicationModernization Assess,plan,implement,andmeasuresoftwarepracticesandcapabilitiestomodernizeandsimplifyyourorganization’sbusinessapplicationportfolios. CAMP ProgramthatusesDORAtoimproveyoursoftwaredeliverycapabilities. 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DataCloudAlliance Aninitiativetoensurethatglobalbusinesseshavemoreseamlessaccessandinsightsintothedatarequiredfordigitaltransformation. DigitalTransformation Acceleratebusinessrecoveryandensureabetterfuturewithsolutionsthatenablehybridandmulti-cloud,generateintelligentinsights,andkeepyourworkersconnected. DigitalInnovation Reimagineyouroperationsandunlocknewopportunities. OperationalEfficiency Prioritizeinvestmentsandoptimizecosts. COVID-19Solutions Getworkdonemoresafelyandsecurely. COVID-19SolutionsfortheHealthcareIndustry HowGoogleishelpinghealthcaremeetextraordinarychallenges. InfrastructureModernization MigratequicklywithsolutionsforSAP,VMware,Windows,Oracle,andotherworkloads. ApplicationMigration Discoveryandanalysistoolsformovingtothecloud. SAPonGoogleCloud CertificationsforrunningSAPapplicationsandSAPHANA. HighPerformanceComputing Compute,storage,andnetworkingoptionstosupportanyworkload. WindowsonGoogleCloud ToolsandpartnersforrunningWindowsworkloads. 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TranslationAI Languagedetection,translation,andglossarysupport. VideoAI Videoclassificationandrecognitionusingmachinelearning. VisionAI Customandpre-trainedmodelstodetectemotion,text,andmore. Dialogflow LifelikeconversationalAIwithstate-of-the-artvirtualagents. Notseeingwhatyou'relookingfor? SeeallAIandmachinelearningproducts APIManagement ApigeeAPIManagement ManagethefulllifecycleofAPIsanywherewithvisibilityandcontrol. ApigeeIntegration API-firstintegrationtoconnectexistingdataandapplications. CloudHealthcareAPI SolutiontobridgeexistingcaresystemsandappsonGoogleCloud. AppSheet No-codedevelopmentplatformtobuildandextendapplications. APIGateway Develop,deploy,secure,andmanageAPIswithafullymanagedgateway. Compute ComputeEngine VirtualmachinesrunninginGoogle’sdatacenter. AppEngine Serverlessapplicationplatformforappsandbackends. CloudGPUs GPUsforML,scientificcomputing,and3Dvisualization. MigratetoVirtualMachines ServerandvirtualmachinemigrationtoComputeEngine. SpotVMs Computeinstancesforbatchjobsandfault-tolerantworkloads. ShieldedVMs ReinforcedvirtualmachinesonGoogleCloud. Sole-TenantNodes Dedicatedhardwareforcompliance,licensing,andmanagement. BareMetal InfrastructuretorunspecializedworkloadsonGoogleCloud. Recommender UsagerecommendationsforGoogleCloudproductsandservices. VMwareEngine Fullymanaged,nativeVMwareCloudFoundationsoftwarestack. CloudRun Fullymanagedenvironmentforrunningcontainerizedapps. Notseeingwhatyou'relookingfor? Seeallcomputeproducts Containers GoogleKubernetesEngine Managedenvironmentforrunningcontainerizedapps. ContainerRegistry Registryforstoring,managing,andsecuringDockerimages. ContainerSecurity Containerenvironmentsecurityforeachstageofthelifecycle. CloudBuild SolutionforrunningbuildstepsinaDockercontainer. DeepLearningContainers Containerswithdatascienceframeworks,libraries,andtools. KubernetesApplications Containerizedappswithprebuiltdeploymentandunifiedbilling. 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CloudCode IDEsupporttowrite,run,anddebugKubernetesapplications. CloudDeploymentManager ServiceforcreatingandmanagingGoogleCloudresources. gcloudCLI CommandlinetoolsandlibrariesforGoogleCloud. CloudScheduler Cronjobschedulerfortaskautomationandmanagement. CloudSourceRepositories PrivateGitrepositorytostore,manage,andtrackcode. CloudTasks Taskmanagementserviceforasynchronoustaskexecution. GoogleCloudDeploy FullymanagedcontinuousdeliverytoGoogleKubernetesEngine. Tekton Kubernetes-nativeresourcesfordeclaringCI/CDpipelines. ToolsforPowerShell FullcloudcontrolfromWindowsPowerShell. Notseeingwhatyou'relookingfor? Seealldevelopertools HealthcareandLifeSciences ApigeeHealthcareAPIx FHIRAPI-baseddigitalserviceproduction. CloudHealthcareAPI SolutionforbridgingexistingcaresystemsandappsonGoogleCloud. CloudLifeSciences Toolsformanaging,processing,andtransformingbiomedicaldata. DeviceConnectforFitbit Gaina360-degreepatientviewwithconnectedFitbitdataonGoogleCloud. 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IntroductionDatasetlocationsCreatedatasetsCopydatasetsMovedatasetsListdatasetsGetinformationaboutdatasetsUpdatedatasetpropertiesManagedatasetsAvailabilityanddurability Managetables IntroductionCreateandusetablesManagetablesManagetabledataModifytabledatawithDMLWorkwithchangehistoryExporttabledata Specifytableschemas SpecifyaschemaSpecifynestedandrepeatedcolumnsAuto-detectschemasModifytableschemasSpecifydefaultcolumnvalues Segmentwithpartitionedtables IntroductionCreatepartitionedtablesManagepartitionedtablesManagepartitionedtabledataQuerypartitionedtablesUseDMLwithpartitionedtables Optimizewithclusteredtables IntroductionCreateanduseclusteredtablesQueryclusteredtables Workwithroutines ManageroutinesUser-definedfunctionsTablefunctionsRemotefunctionsStoredprocedures Load Introduction BigQueryDataTransferService IntroductionDatalocationandtransfersEnablingtheBigQueryDataTransferServiceTransferrunnotificationsWorkingwithtransfersUseserviceaccountsUsingthird-partytransfers Transferguides AmazonS3transfers OverviewofAmazonS3transfersUsingruntimeparametersintransfersAmazonS3transfers CampaignManagertransfers CampaignManagertransfersCampaignManagerreporttransformation CloudStoragetransfers OverviewofCloudStoragetransfersUsingruntimeparametersintransfersCloudStoragetransfers GoogleAdManagertransfers GoogleAdManagertransfersGoogleAdManagerreporttransformation GoogleAdstransfers AdWordstransfersAdWordsreporttransformationGoogleAdstransfersGoogleAdsreporttransformation GoogleMerchantCentertransfers GoogleMerchantCentertransfersGoogleMerchantCenterlocalinventoriestableschemaGoogleMerchantCenterpricebenchmarkstableschemaGoogleMerchantCenterproductinventorytableschemaGoogleMerchantCenterproductstableschemaGoogleMerchantCenterregionalinventoriestableschemaGoogleMerchantCentertopbrandstableschemaGoogleMerchantCentertopproductstableschema GooglePlaytransfers GooglePlaytransfersGooglePlayreporttransformation SearchAds360transfers SearchAds360transfersSearchAds360reporttransformation YouTubechannel YouTubechanneltransfersYouTubechannelreporttransformation YouTubecontentowner YouTubecontentownertransfersYouTubecontentownerreporttransformation Batchloaddata BatchloaddataLoadAvrodataLoadParquetdataLoadORCdataLoadCSVdataLoadJSONdataLoadexternallypartitioneddataLoaddatafromaDatastoreexportLoaddatafromaFirestoreexportLoaddatafromthird-partyapplications Analyze Introduction QueryBigQuerydata RuninteractiveandbatchqueriesPerformaquerydryrunWritequeryresultsUsecachedresultsRunparameterizedqueriesQuerydatausingawildcardtableAccesshistoricaldataSaveandsharequeriesSchedulequeriesUsethequeryplanexplanation QuerydatawithSQL IntroductionArraysJSONdataSketchesMulti-statementqueriesTablesamplingTransactionsWildcardtables Queryexternaldatasources Introduction BigLaketables IntroductiontoBigLaketablesCreateandmanageBigLaketables QueryAWSwithBigQueryOmni IntroductionConnecttoAWSQueryAmazonS3dataExportqueryresultstoAmazonS3TransferAWSdatatoBigQuerySetupVPCServiceControls QueryAzurewithBigQueryOmni IntroductionConnecttoAzureQueryAzureStoragedataExportqueryresultstoAzurestorageTransferAzuredatatoBigQuerySetupVPCServiceControls Externalconnections IntroductiontotheBigQueryConnectionAPIWorkwithconnections Federatedqueries IntroductiontofederatedqueriesQueryCloudSQLdataQueryCloudSpannerdata Externaltables IntroductiontoexternaltablesCreateatabledefinitionfileQueryCloudBigtabledata QueryCloudStoragedata OverviewQueryexternallypartitioneddataQueryGoogleDrivedata Workwithsessions IntroductionCreatesessionsWritequeriesinsessionsRunqueriesinsessionsTerminatesessionsViewqueryhistoryinsessionsFindsessions Workwithviews IntroductionCreateviewsListviewsGetinformationaboutviewsUpdatingviewpropertiesManageviews Workwithmaterializedviews IntroductionCreatematerializedviewsUsematerializedviewsManagematerializedviews Usegeospatialanalytics IntroductionWorkwithgeospatialanalyticsVisualizegeospatialdata BigQuerygeospatialdatatutorials Usegeospatialanalyticstoplotahurricane'spathBigQuerygeospatialdatasyntaxreference AcceleratewithBIEngine IntroductionPreferredtablesUseDataStudioUseLookerUseTableauReservecapacityMonitorBIEngineBIEngineSQLinterfaceOptimizedfunctions Useanalysisandbusinessintelligencetools IntroductionUseConnectedSheetsUseLookerUseDataStudioUseODBCandJDBCdrivers Programmatictools UseprogrammaticanalysistoolsVisualizeinJupyternotebooksUsethird-partytools BigQueryReadypartners OverviewBigQueryReadypartners SharewithAnalyticsHub IntroductionManagedataexchangesManagelistingsConfigureuserrolesViewandsubscribetolistingsSetupVPCServiceControls SearchinBigQuery IntroductionCreateasearchindexDeleteasearchindexSearchwithanindex Administer Introduction Manageworkloads Runandmanagejobs JobsoverviewRunjobsprogrammaticallyManagejobsManagedefaultconfigurationsUsequeryqueues Manageworkloadswithreservations Introduction Understandreservations SlotsCapacitycommitmentplansWorkloadmanagement Usereservations GetstartedEstimateslotcapacityrequirementsViewslotrecommendationsandinsightsPurchaseandmanageslotcapacityWorkwithslotreservationsWorkwithreservationassignments Monitorworkloads IntroductionCreatechartsandalertsUseadministrativeresourcechartsMonitorreservationsMonitorDataTransferServiceViewDataTransferServicelogs Auditworkloads AuditpolicytagsViewDataPolicyauditlogsBigQueryauditlogsreferenceMigrateauditlogsDataTransferServiceauditlogsAnalyticsHubauditlogging Manageresources LabelBigQueryresources IntroductionAddlabelsViewlabelsUpdatelabelsFilterusinglabelsDeletelabelsViewresourcemetadatawithINFORMATION_SCHEMAUseDataCatalog Makecopieswithtableclones IntroductionCreatetableclones Backupdatawithtablesnapshots IntroductionCreatetablesnapshotsRestoretablesnapshotsListtablesnapshotsViewtablesnapshotmetadataUpdatetablesnapshotmetadataCopytablesnapshotsDeletetablesnapshotsCreateperiodictablesnapshots Optimizeresources Controlcosts IntroductionEstimatestorageandquerycostsCustomcostcontrolsBestpracticesforcontrollingcosts Querybestpractices IntroductionUsenestedandrepeateddataFilteringandorderingFunctionsReducedataprocessedinqueriesOptimizequerycomputationManagequeryoutputsAvoidSQLanti-patternsOptimizestorage Understandreliability IntroductionImportreliabilityQueryreliabilityReadreliabilityDisasterplanning Govern Introduction Dataprotectionandgovernancefeatures Controlaccesstoresources Accesscontrolrolesandpermissions AccesscontrolwithIAMAccesscontrolexamples Accesscontrolbyresourcelevel Controlaccesstodatasets IntroductionControldatasetaccesswithtags Controlaccesstotables IntroductionControlaccesstotablesandviewsFAQControlaccesstoviews Accesscontrolbyauthorization AuthorizedviewsCreateauthorizedviewtutorialAuthorizeddatasetsAuthorizedfunctions Controldataaccessusingclassification UseCloudDLP Controlaccesstotablecolumns Introductiontocolumn-levelaccesscontrolRestrictaccesswithcolumn-levelaccesscontrolImpactonwrites Maskdataintablecolumns IntroductiontodynamicdatamaskingDynamicallymaskcolumndata Managepolicytags ManagepolicytagsacrosslocationsBestpracticesforusingpolicytags Controlaccesstotablerows Introductiontorow-levelsecurityWorkwithrow-levelsecurityUserow-levelsecuritywithotherBigQueryfeaturesBestpracticesforrow-levelsecurity Manageencryption EncryptionatrestCustomer-managedencryptionkeysSQLcolumnencryptionwithKMSkeysAEADencryption Develop BigQueryAPIbasics BigQueryAPIsandlibrariesoverview Authentication IntroductionGetstartedAuthenticateusingaserviceaccountkeyfileAuthenticateasanenduserAuthorizeAPIrequestsPagingthroughtablesAPIperformancetipsBatchrequests UseAPIstoreadorwriteBigQuerydata ReadtabledatawiththeStorageReadAPI IngesttabledatawiththeStorageWriteAPI OverviewoftheStorageWriteAPIStreamdatausingtheStorageWriteAPIBatchloaddatausingtheStorageWriteAPIBestpracticesUsethelegacystreamingAPI 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AdWordstransfers TheBigQueryDataTransferServiceforAdWords allowsyoutoautomaticallyscheduleandmanagerecurringloadjobsforAdWordsreportingdata. SupportedReports TheBigQueryDataTransferServiceforAdWordscurrentlysupportsthefollowing reportingoptions: AdWordsv201809reports ForinformationonhowAdWordsreportsaretransformedinto BigQueryDataTransferServicetablesandviews,see AdWordsreporttransformations. TomapAdWordsreportstowhatyouseeintheAdWordsUI, seeMappingreportstotheAdWordsUI. Reportingoption Support SupportedAPIversion v201809 ForinformationonAdWordsAPImigration,see MigrationGuide(v201809). Schedule Daily,atthetimetheTransferisfirstcreated(default) Youcanconfigurethetimeofday. Refreshwindow Last7days(default) Configurableupto30days SnapshotsofMatchTables aretakenonceadayandstoredinthepartitionforthelatestrundate.MatchTablesnapshotsareNOT updatedforbackfillsorfordaysloadedviatherefreshwindow.For informationonwhichMatchTablesarenotupdatedbytherefreshwindow, seeSetupabackfill. Maximumbackfillduration NolimitWhileAdWordshasnoknowndata retentionlimitsexceptClickPerformanceReport,theBigQueryDataTransferServicehaslimitsonhowmanydayscanberequestedinasinglebackfill.Forinformationon backfills,seeSetupabackfill. NumberofCustomerIDspermanageraccount 2,000TheBigQueryDataTransferServicesupportsamaximumof2000CustomerIDs perAdWordsmanageraccount(MCC). Beforeyoubegin BeforeyoucreateanAdWordstransfer: Verifythatyouhavecompletedallactionsrequiredto enabletheBigQueryDataTransferService. CreateaBigQueryDataTransferServicedataset tostoretheAdWordsdata. IfyouintendtosetuptransferrunnotificationsforPub/Sub,you musthavepubsub.topics.setIamPolicypermissions.Pub/Sub permissionsarenotrequiredifyoujustsetupemailnotifications.Formore information,see BigQueryDataTransferServicerunnotifications. Requiredpermissions Ensurethatthepersoncreatingthetransferhasthefollowingrequired permissions: BigQueryDataTransferService: bigquery.transfers.updatepermissionstocreatethetransfer Bothbigquery.datasets.getandbigquery.datasets.updatepermissionson thetargetdataset Thebigquery.adminpredefinedIAMrole includesbigquery.transfers.update,bigquery.datasets.updateand bigquery.datasets.getpermissions.Formoreinformationon IAMrolesinBigQueryDataTransferService,see Accesscontrol. AdWords:ReadaccesstotheAdWordsCustomerIDormanageraccount(MCC)thatisusedinthetransferconfiguration. SetupaAdWordsdatatransfer SettingupadatatransferforAdWordsreportingrequiresa: CustomerID:YourAdWordsCustomerIDormanageraccount(MCC)as issuedbyAdWords. TocreateadatatransferforAdWordsreporting: Console GototheBigQuerypageintheGoogleCloudconsole. GototheBigQuerypage ClickTransfers. ClickCreateTransfer. OntheCreateTransferpage: IntheSourcetypesection,forSource,choose AdWords. IntheTransferconfignamesection,forDisplayname,entera nameforthetransfersuchasMyTransfer.Thetransfernamecanbe anyvaluethatallowsyoutoeasilyidentifythetransferifyouneed tomodifyitlater. IntheScheduleoptionssection,forSchedule,leavethe defaultvalue(Startnow)orclickStartatasettime. ForRepeats,chooseanoptionforhowoftentorunthe transfer. Daily(default) Weekly Monthly Custom On-demand ForStartdateandruntime,enterthedateandtimetostart thetransfer.IfyouchooseStartnow,thisoptionisdisabled. IntheDestinationsettingssection,forDestinationdataset, choosethedatasetyoucreatedtostoreyourdata. IntheDatasourcedetailssection: ForCustomerID,enteryourCustomerIDormanageraccount. CheckExcluderemoved/disabledItemstopreventremovedor disabledentitiesandmetricsfrombeingtransferred. (Optional)IntheNotificationoptionssection: Clickthetoggletoenableemailnotifications.Whenyouenablethis option,thetransferadministratorreceivesanemailnotification whenatransferrunfails. ForSelectaPub/Subtopic,chooseyourtopic nameorclickCreateatopic.Thisoption configuresPub/Subrunnotifications foryourtransfer. ClickSave. bqEnterthebqmkcommandandsupplythetransfercreationflag— --transfer_config.Thefollowingflagsarealsorequired: --data_source --target_dataset --display_name --params Youcanalsosupplythe--project_idflagtospecifyaparticular project.If--project_idisn'tspecified,thedefaultprojectisused. bqmk\ --transfer_config\ --project_id=project_id\ --target_dataset=dataset\ --display_name=name\ --params='parameters'\ --data_source=data_source Where: project_idisyourprojectID. datasetisthetargetdatasetforthetransferconfiguration. nameisthedisplaynameforthetransferconfiguration.The transfernamecanbeanyvaluethatallowsyoutoeasilyidentifythe transferifyouneedtomodifyitlater. parameterscontainstheparametersforthecreatedtransfer configurationinJSONformat.Forexample: --params='{"param":"param_value"}'.For AdWords,youmustsupplythecustomer_idparameter.Youmay optionallysettheexclude_removed_itemsparametertotruetoprevent removedordisabledentitiesandmetricsfrombeingtransferred. data_sourceisthedatasource—adwords. Caution:Currently,youcannotconfigurenotificationsusingthecommand-line tool. Forexample,thefollowingcommandcreatesaAdWordstransfernamed MyTransferusingCustomerID123-123-1234andtargetdataset mydataset.Thetransferiscreatedinthedefaultproject: bqmk\ --transfer_config\ --target_dataset=mydataset\ --display_name='MyTransfer'\ --params='{"customer_id":"123-123-1234","exclude_removed_items":"true"}'\ --data_source=adwords Thefirsttimeyourunthecommand,youreceiveamessagelikethe following: [URLomitted]PleasecopyandpastetheaboveURLintoyourwebbrowserand followtheinstructionstoretrieveanauthenticationcode. Followtheinstructionsinthemessageandpastetheauthenticationcodeon thecommandline. Caution:WhenyoucreateaAdWordstransferusingthecommand-linetool,the transferconfigurationissetupusingthedefaultvaluesforSchedule (every24hoursatcreationtime)andRefreshwindow(0— configuresthedefaultrefreshwindowof7days). APIUsetheprojects.locations.transferConfigs.create methodandsupplyaninstanceoftheTransferConfig resource. Java Beforetryingthissample,followtheJavasetupinstructionsinthe BigQueryquickstartusing clientlibraries. Formoreinformation,seethe BigQueryJavaAPI referencedocumentation. ViewonGitHub Feedback importcom.google.api.gax.rpc.ApiException; importcom.google.cloud.bigquery.datatransfer.v1.CreateTransferConfigRequest; importcom.google.cloud.bigquery.datatransfer.v1.DataTransferServiceClient; importcom.google.cloud.bigquery.datatransfer.v1.ProjectName; importcom.google.cloud.bigquery.datatransfer.v1.TransferConfig; importcom.google.protobuf.Struct; importcom.google.protobuf.Value; importjava.io.IOException; importjava.util.HashMap; importjava.util.Map; //Sampletocreateads(formerlyAdWords)transferconfig publicclassCreateAdsTransfer{ publicstaticvoidmain(String[]args)throwsIOException{ //TODO(developer):Replacethesevariablesbeforerunningthesample. finalStringprojectId="MY_PROJECT_ID"; StringdatasetId="MY_DATASET_ID"; //thecustomer_idonlyallowsdigitsandhyphen('-'). StringcustomerId="012-345-6789"; StringrefreshWindow="100"; Mapparams=newHashMap<>(); params.put("customer_id",Value.newBuilder().setStringValue(customerId).build()); params.put("refreshWindow",Value.newBuilder().setStringValue(refreshWindow).build()); TransferConfigtransferConfig= TransferConfig.newBuilder() .setDestinationDatasetId(datasetId) .setDisplayName("YourAdsTransferConfigName") .setDataSourceId("adwords") .setParams(Struct.newBuilder().putAllFields(params).build()) .build(); createAdsTransfer(projectId,transferConfig); } publicstaticvoidcreateAdsTransfer(StringprojectId,TransferConfigtransferConfig) throwsIOException{ try(DataTransferServiceClientclient=DataTransferServiceClient.create()){ ProjectNameparent=ProjectName.of(projectId); CreateTransferConfigRequestrequest= CreateTransferConfigRequest.newBuilder() .setParent(parent.toString()) .setTransferConfig(transferConfig) .build(); TransferConfigconfig=client.createTransferConfig(request); System.out.println("Adstransfercreatedsuccessfully:"+config.getName()); }catch(ApiExceptionex){ System.out.print("Adstransferwasnotcreated."+ex.toString()); } } } SupportforAdWordsmanageraccounts ExistingcustomerswhohavemultipleCustomerID-specificAdWordsTransfers areencouragedtosetupasingleAdWordsTransferattheManagerAccount (MCC)level,scheduleabackfill,anddisableindividualCustomerID-specific AdWordsTransfers. UsingAdWordsmanageraccountsprovidesseveralbenefitsoverusing individualCustomerIDs: Younolongerneedtomanagemultipletransferstoreportonmultiple CustomerIDs. Cross-customerqueriesaremuchsimplertowritebecausealltheCustomerIDs arestoredinthesametable. UsingMCCsalleviatesBigQueryDataTransferServiceloadquotaissuesbecause multipleCustomerIDsareloadedinthesamejob. Note:TheBigQueryDataTransferServicepullsreportsforalllistedCustomerIDs,butyoumay notseeCustomerIDsinyourreportsiftheydon'treportactivityforthe requestedday. Example ThefollowinglistshowstheCustomerIDslinkedtoparticularAdWords manageraccounts: 1234567890—rootmanageraccount 1234—sub-manageraccount 1111—CustomerID 2222—CustomerID 3333—CustomerID 4444—CustomerID 567—sub-manageraccount 5555—CustomerID 6666—CustomerID 7777—CustomerID 89—sub-manageraccount 8888—CustomerID 9999—CustomerID 0000—CustomerID EachCustomerIDlinkedtoamanageraccountappearsineachreport.Formore informationontheAdWordsreportingstructureinBigQueryDataTransferService, see AdWordsreporttransformation. TransferconfigurationforCustomerID1234567890 Atransferconfigurationfortherootmanageraccount(CustomerID1234567890) wouldgeneratetransferrunsthatincludethefollowingCustomerIDs: 1111(viasub-manageraccount1234) 2222(viasub-manageraccount1234) 3333(viasub-manageraccount1234) 4444(viasub-manageraccount1234) 5555(viasub-manageraccount567andsub-manageraccount1234) 6666(viasub-manageraccount567andsub-manageraccount1234) 7777(viasub-manageraccount567andsub-manageraccount1234) 8888(viasub-manageraccount89) 9999(viasub-manageraccount89) 0000(individualCustomerID) TransferconfigurationforCustomerID1234 Atransferconfigurationforsub-manageraccount123(CustomerID1234)would generatetransferrunsthatincludethefollowingCustomerIDs: 1111 2222 3333 4444 5555(viasub-manageraccount567) 6666(viasub-manageraccount567) 7777(viasub-manageraccount567) TransferconfigurationforCustomerID567 Atransferconfigurationforsub-manageraccount567(CustomerID567)would generatetransferrunsthatincludethefollowingCustomerIDs: 5555 6666 7777 TransferconfigurationforCustomerID89 Atransferconfigurationforsub-manageraccount89(CustomerID89)would generatetransferrunsthatincludethefollowingCustomerIDs: 8888 9999 TransferconfigurationforCustomerID0000 AtransferconfigurationforCustomerID0000wouldgeneratetransferrunsthat includeonlytheindividualCustomerID: 0000 MigrateAdWordsdatatoMCCs TomigrateyourexistingAdWordsdatainBigQueryDataTransferServicetothe MCCstructure,youcansetupabackfill toaddyourexistingdatatothetablescreatedbythetransferconfiguration linkedtothemanageraccount.Notethatwhenyouscheduleabackfill,match tablesarenotupdated. Queryyourdata WhenyourdataistransferredtoBigQueryDataTransferService,thedatais writtentoingestion-timepartitionedtables.Formoreinformation,see Introductiontopartitionedtables. Ifyouqueryyourtablesdirectlyinsteadofusingtheauto-generatedviews,you mustusethe_PARTITIONTIMEpseudo-columninyourquery.Formoreinformation, seeQueryingpartitionedtables. AdWordssamplequeries YoucanusethefollowingAdWordssamplequeriestoanalyzeyourtransferred data.Youcanalsousethequeriesinavisualizationtoolsuchas GoogleDataStudio. ThesequeriesareprovidedtohelpyougetstartedonqueryingyourAdWords datawithBigQueryDataTransferService.Foradditionalquestionsonwhatyoucan dowiththesereports,contactyourAdWordstechnicalrepresentative. Ineachofthefollowingqueries,replacedatasetwithyourdataset name.Replacecustomer_idwithyourAdWordsCustomerID. Ifyouqueryyourtablesdirectlyinsteadofusingtheauto-generated views,youmustusethe_PARTITIONTIMEpseudo-columninyourquery.Formore information,seeQueryingpartitionedtables. Campaignperformance ThefollowingSQLsamplequeryanalyzesAdWordscampaign performanceforthepast30days. SELECT c.ExternalCustomerId, c.CampaignName, c.CampaignStatus, SUM(cs.Impressions)ASImpressions, SUM(cs.Interactions)ASInteractions, (SUM(cs.Cost)/1000000)ASCost FROM `dataset.Campaign_customer_id`c LEFTJOIN `dataset.CampaignBasicStats_customer_id`cs ON (c.CampaignId=cs.CampaignId ANDcs._DATA_DATEBETWEEN DATE_ADD(CURRENT_DATE(),INTERVAL-31DAY)ANDDATE_ADD(CURRENT_DATE(),INTERVAL-1DAY)) WHERE c._DATA_DATE=c._LATEST_DATE GROUPBY 1,2,3 ORDERBY ImpressionsDESC Countofkeywords ThefollowingSQLsamplequeryanalyzeskeywordsbycampaign,adgroup, andkeywordstatus.ThisqueryusestheKeywordMatchTypefunction.Keyword matchtypeshelpcontrolwhichsearchescantriggeryourad.Formore informationonkeywordmatchingoptions,see Aboutkeywordmatchingoptions. SELECT c.CampaignStatusASCampaignStatus, a.AdGroupStatusASAdGroupStatus, k.StatusASKeywordStatus, k.KeywordMatchTypeASKeywordMatchType, COUNT(*)AScount FROM `dataset.Keyword_customer_id`k JOIN `dataset.Campaign_customer_id`c ON (k.CampaignId=c.CampaignIdANDk._DATA_DATE=c._DATA_DATE) JOIN `dataset.AdGroup_customer_id`a ON (k.AdGroupId=a.AdGroupIdANDk._DATA_DATE=a._DATA_DATE) WHERE k._DATA_DATE=k._LATEST_DATE GROUPBY 1,2,3,4 Sendfeedback Exceptasotherwisenoted,thecontentofthispageislicensedundertheCreativeCommonsAttribution4.0License,andcodesamplesarelicensedundertheApache2.0License.Fordetails,seetheGoogleDevelopersSitePolicies.JavaisaregisteredtrademarkofOracleand/oritsaffiliates. Lastupdated2022-10-01UTC. 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