264 Creative Instagram Captions for 2022 - Hootsuite Blog

Instagram caption quotes · “All you need is love. · “Do not go where the path may lead, go instead where there is no path and leave a trail.” – Ralph Waldo ... Skiptocontent ThebestInstagramcaptionscanaddcontexttoyourposts,showoffyourbrand’spersonality,entertaintheaudienceandcompelpeopletotakeaction. Instagramisanimage-firstsocialplatform.Ifyourphotosandvideosaren’tuptoscratch,you’llhaveahardtimefindingsuccess. Butevengreatimagesandvideoscanfallshortofexpectationsifyou’reaslouchintheInstagramcaptionsdepartment.Thewordsthataccompanyyourgraphicsareakeycomponentofbuildingabrandonthenetwork,andespeciallyformingaconnectionwithfansandfollowers. ThebestInstagramcaptionscanaddcontexttoyourposts,showoffyourbrand’spersonality,entertaintheaudienceand/orcompelpeopletotakeaction. Captionscanbeupto2,200charactersinlengthandincludeupto30hashtags. Thatsaid,mostcaptionsarenowherenearthatlongorstuffedwiththatmanyhashtags.Nomatterthelength,theimportantthingisforyourInstagramcaptionstograbattentionandbeeasytoreadandfollow. Here,you’llfind264Instagramcaptionsyoucanmodelorjustcopy-and-pastedirectlyintoyourownInstagramposts.Attheendofthelist,we’llalsoprovideafewtipsforwritingeffectiveInstagramcaptionsofyourown. TableofContents 264goodInstagramcaptionsforanytypeofpost 6helpfulInstagramcaptiontricks Bonus:Downloadafreechecklistthatrevealstheexactstepsafitnessinfluencerusedtogrowfrom0to600,000+followersonInstagramwithnobudgetandnoexpensivegear. 264goodInstagramcaptionsforanytypeofpost ShortInstagramcaptions ShortInstagramcaptionsarethewaytogoifyouwantfollowerstoseeyourwholecaptionwithouthavingtotapMore. Allthethings Bucketlist Butfirst,coffee Comingsoon Dayslikethese Don’tquityourdaydream Dreambig Girlsjustwannahavefun Gobigorgohome Goodvibesonly Laughingontheinside Launchday Let’sgetitstarted Likeaboss Limitededition Nailedit Newlook Normalisboring Openingsoon Showyoursparkle Smallpleasures Thisjusthappened Timeslikethis Weekendvibes Whynotme? Wildandfree Workhardplayhard Yesorno? ThisexamplefromVancouver-basedpizzashopGranoprovesthatsometimes,twowordsarejustenough: One-wordInstagramcaptions Wanttogoevenshorterthanshort?Tryaone-wordcaption.Youmaywanttoboostthesecaptionswithanappropriateemoji. Amazing Attitude Awesome Awkward Balance Blessed Blessing Bliss Boom Bravo Brilliant Classic Crescendo Cutest Dreamer Dreaming Dreams Dreamy Epic Escape Everything Explore Exploring Extra Fabulous Fave Fearless Feelings Feels Fierce Fire Flawless Focus Foodie Forever Friyay Goals Gold Grateful Gratitude Hangry Honestly Honesty Hustle Hustling Ideal Inspiration Inspired Inspo Jangled Jealous? Justified Legend Legendary LOL Magic Moments Mood Natural Newbie No Nostalgia Notorious Obsessed Oddball Original Perfect Perfection Progress Quest Random Ready Reflections Respect Saturdaze Serendipity Sisterhood Sparkle Speechless Sundown Surprise Tasty Thankful Throwback TGIF Unforgettable Vibes Wanderlust Whatever XOXO Yearning Yes Yesterday Yowza Zany Zap FunnyInstagramcaptions FunnyInstagramcaptionsmightnotworkforeverybrand,butwhenthetimeisright,alittlehumorcanbejustthethingtoinjectsomelifeintoyourInstagramfeed. Cakeistheanswer,nomatterthequestion Everythinghappensforaraisin Ifyoudon’thaveanythingnicetosay,justpostonInstagram Inmydefence,Iwasleftunsupervised ItmaylooklikeI’mnotdoinganything,butinmymindI’mprettybusy I’vebeenonadietforaweekandallIlostwas14days Let’staco‘boutit! SpringInstagramcaptions Astheweatherstartstoimprove,Instagramcomesalivewithflowersandsunshine.Herearesomecaptionstoaddsomepizazztoleprintemps. AprilshowersbringMayflowers Inlikealion,outlikealamb It’sgonnabeMay Makehaywhilethesunshines Maythefourthbewithyou Raindropsonroses Springcleaning Springfever Springforward Springhassprung Springisintheair SummerInstagramcaptions PerhapsthemostInsta-worthyseason,summeroffersplentyofgreatphotoops—andthecaptionstomatch. Bluebirddays Dogdaysofsummer Feelin’hothothot Gooddaysunshine Girlsjustwannahavesun Gonnabeabright,brightsunshinyday Herecomesthesun Myplaceinthesun Nothingbutblueskies Soakupthesun Summerdaze Summerlovin’ Summernights Summervibes Summertime Sunlightisthebestdisinfectant Sunshineisthebestmedicine Thelivin’iseasy FallInstagramcaptions Asyou’vealreadyseen,seasonalInstagramcaptionscanhelpyoukeepthingsfreshthroughouttheyear.Herearesomegreatoptionsforfall. Aftertherain Autumnleaves Backtoschool Fallback Fallforfall Leafpeeping Novemberrain Pumpkinspiceseason Sweaterweather Turkeytime Undermyumbrella WinterInstagramcaptions Snow,lights,theholidays—winterisfullofspecialmomentstocaptureforthe‘Gram. Bonus:Downloadafreechecklistthatrevealstheexactstepsafitnessinfluencerusedtogrowfrom0to600,000+followersonInstagramwithnobudgetandnoexpensivegear. Getthefreeguiderightnow! Asnowflakeiswinter’sbutterfly Baby,it’scoldoutside Keepcalmandwinteron Letitsnow Theweatheroutsideisfrightful Thewinterofourdiscontent Winteriscoming LookatthisadorablesnowycaptionfromLee’sDonuts: BeachInstagramcaptions Fromsunnysummerdaystomoodywinterstorms,beachesprovideloadsofmaterialforInstagramcontent. Allthebestdrinkscomewithumbrellas Beaching Beachykeen Catchawave Happyplace Life’sabeach Restingbeachface Sailaway Sun,sand,sea Sun’sout,gunsout Surf’sup Theoceanisthebesthairstylist Toesinthesand Vacationmode VitaminSea Wedreamincolorsborrowedfromthesea Whereit’sat BirthdayInstagramcaptions Whetherit’syourbirthdayoryou’rewishingahappybirthdaytoafellowInstagrammer,birthdaysareagreatexcusetocelebrateonInstagram.Notyourbirthday?Youcouldalsocelebratetheanniversarydateofaproductorbusiness. Allaboutthecake Anothertriparoundthesun Cakeday Candlesjustwanttogetlit Firehazard Happy,happybirthday,baby Next-levelwisdomachieved Oneyearwiser (S)he’sajollygoodfellow Sweeterthanacupcake Toomanycandles Instagramcaptionsforselfies Ah,theubiquitousselfie.Love‘emorhate‘em,you’vegottocaption‘em. Aselfieadaykeepsthedoctoraway Beastmode Butfirst,selfie Confidencelevel:Nofilter FirstIdrinkthecoffee,thenIdothethings Justme I’mkindofabigdeal Ispeakfluentsarcasm Lifeistooshorttobeboring Livingmybestlife Me,myself,andI Messyhairdon’tcare Personalitycannotbeaddedwithafilter Readyformycloseup Somedaysarebetterthanothers Swipedright There’salwaysawildsidetoaninnocentface Whyhellothere Wokeuplikethis Workit Worthit Instagramcaptionsforcouples IfyoursignificantothertendstoshareyourInstagramspace,checktheseInstagramcaptionsforcouples. Alwaysonyourteam Couplegoals EverythingIdo,Idoitforyou Justus “Loveiscomposedofasinglesoulinhabitingtwobodies.”– Aristotle Loveyoutothemoonandback Partnersintime P.S.Iloveyou Thebestbadinfluence Youmakemyheartsing You’remylobster Instagramcaptionquotes Sometimes,someoneelse’swordsperfectlycaptureeverythingyouwanttosay. “Allyouneedislove.Butalittlechocolatenowandthendoesn’thurt.”– CharlesM.Schulz “Donotgowherethepathmaylead,goinsteadwherethereisnopathandleaveatrail.”–RalphWaldoEmerson “Goconfidentlyinthedirectionofyourdreams.”– HenryDavidThoreau “Icanacceptfailure.Everyonefailsatsomething.ButIcan’tacceptnottrying.”—MichaelJordan “Ifyoudon’tlikesomething,changeit.Ifyoucan’tchangeit,changeyourattitude.”–MayaAngelou “Ifyouwanttherainbow,yougottaputupwiththerain.”–DollyParton “It’skindoffuntodotheimpossible.”– WaltDisney “Lifeiswhathappenswhenyou’rebusymakingotherplans.”– JohnLennon “Neverletthefearofstrikingoutkeepyoufromplayingthegame.”– BabeRuth “Nothingisimpossible,theworditselfsaysI’mpossible!”–AudreyHepburn “Sometimesyouwillneverknowthevalueofamomentuntilitbecomesamemory.”–Dr.Seuss “Thefuturebelongstothosewhobelieveinthebeautyoftheirdreams.”– EleanorRoosevelt “Theonlyimpossiblejourneyistheoneyouneverbegin.”– TonyRobbins “Theonlyplacewheresuccesscomesbeforeworkisinthedictionary.”– VidalSassoon “Theroadtosuccessisalwaysunderconstruction.”– LilyTomlin “Thewaytogetstartedistoquittalkingandbegindoing.”– WaltDisney HashtagsforInstagramcaptions We’vegotawholeblogpostexplaininghowtousehashtagseffectivelyinInstagramcaptions,buthereare10popularhashtagpickstotry,alongwiththetotalnumberofpostingsforthathashtag. #travelgram(123.3million) #goodmorning(117.1million) #streetphotography(78.43million) #foodstagram(69.98million) #naturelovers(65.67million) #entrepreneur(64.40million) #outfitoftheday(52.83million) #sundayfunday(50.80million) #momlife(50.18million) #positivevibes(48.72million) 6helpfulInstagramcaptiontricks Here’severythingyouneedtoknowtocreateyourownoriginalInstagramcaptionsthatwork. 1.Knowyouraudience Thebetteryouknowyouraudience,theeasieritistotailoryourInstagrammarketingstrategytotheirneedsandexpectations. Instagramdemographicstellusthatthelargestgroupofusersis25to34yearsold,andthatwomenveryslightlyoutnumbermeonthenetwork.Butthosearethebroadstrokes.InordertocreatethebestInstagramcaptionsforyouraudience,youneedtounderstandwho’sfollowingyouandseekingoutyourcontent. Howoldarethey?Wheredotheylive?Whatsortsofjobsdotheyhave?Whatdotheydooutsideofwork?Ourpostonsocialmediaaudienceresearchcanhelpyoufigurethisout. Tofurtherdefineyouraudience,it’sagoodideatocreateaudiencepersonas.Thishelpsmakesureyouthinkofyouraudienceasrealpeoplewithrealpreferencesyoucanspeakto. Onceyouknowwhoyou’retalkingto,youcananswerquestionsthatwillinformwhatyouputinyourcaptions: Willmyaudienceunderstandthisreference? Areemojisandnetspeakappropriatetousehere?¯\_(ツ)_/¯ DoIneedtoaddmorecontexttothispost? Whathashtagsdoesmyaudiencefollow? ThisexamplefrombidetproducerTushyshowcasesthebrand’sgoodunderstandingoftheirfollowing.Thistypeofedgyhumorwouldn’tnecessarilysitwellwithotheraudiences: 2.Identifyyourbrandvoice Ifyouhaven’tidentifiedyourbrandvoiceaspartofabroadersocialmediamarketingstrategy,askyourself:‘WhatarethequalitiesandvaluesIwantmybrandtoembody?’Makealistanduseittoshapeyourvoice. Youmightalsotryjottingdownafewadjectivesthatdescribeyourbusinessandusethosetofindtherighttone.“Bold,”“curious,”and“authoritative”mightmakesenseforatravelbrand,forexample. Ingeneral,Instagramusersdon’texpectaformalorserioustone.Ofcourse,itdependsontheindustryandaudience,butyoushouldstrivetokeepthingslight,usehumorwhereappropriate,andshowpersonality. 3.Placethemostimportantwordsatthebeginningofthecaption Ifyouwantyourentirecaptiontodisplay“abovethefold,”stickto125charactersorfewer.Afterthat,followerswillhavetoclickMoretoseetherestofyourtext. So,don’tburythelead.Ifyou’regoingtousealongercaption,makesuretoputthemostimportantandattention-grabbinginforightupfront.Putany@mentionsandhashtagsattheend. Inthisexample,itonlymakessensethatinformationaboutthegiveawayisfrontandcenter.Afterall,that’swhatthispostisallabout,andtheboldintrohelpsgrabtheaudience’sattention. 4.Usehashtagswisely Usehashtagsthatarerelevanttoyourpostandtargetaudience.Don’tusesomanythattheycrowdyourcopyandmakeitdifficulttoread. Ifyouwanttouseseveralhashtagsbutdon’twanttoclutteryourcaption,groupyourhashtagsinone“paragraph”attheendofyourpost. 5.Askaquestion AskingaquestioninyourInstagramcaptionisasurewaytosparkengagementwithyourpost.EngagementisakeycomponentoftheInstagramalgorithm.Italsocreatesagreatopportunitytointeractwithyouraudience. Youwon’tlikelywanttoaskaquestionineveryInstagramcaption,butthisisagoodstrategytoemployfromtimetotime.Justmakesurethatyoumonitoryourcommentsandgetengagedinthediscussionyourquestionsparks. 6.Useacalltoaction Ifyouwantpeopletotakeaspecificactionafterviewingyourpost,don’tbeafraidtosayso.Ifyouwantpeopletovisityourwebsite,directthemtothelinkinyourbio. InthisexamplefromclothingbrandFrankandOak,thecaptionincludesacalltoactionaskingthebrand’sfollowerstopostpicturesusingabrandedhashtag. Interestingnote:WerecentlyrananexperimentandfoundInstagrampoststhatincludedthephrase“linkinbio”inthecaptionslightlyoutperformedotherposts. Orifyourpostisshoppable,encourageuserstocheckoutthefeaturedproducts. YourcalltoactionmaybethemostimportantpartofyourInstagramcaptions,sowriteitcarefully,giveitanedit,andmaybeevendosometestingtoseewhatworksbest. EasilymanageyourInstagrampresenceusingHootsuite.Manageallofyoursocialprofilesinoneplace,scheduleandpublishposts,monitorperformanceandmuchmore.Tryitfreetoday. GetStarted Easilycreate,analyze,andscheduleInstagrampostsandStorieswithHootsuite.Savetimeandgetresults. TryitforFree RelatedArticles EverythingyouneedtoknowaboutusingInstagramforbusiness—fromsettingupyouraccounttocreatingawinningstrategy. LearnaboutthebestInstagramanalyticstoolsthatwillgiveyouvaluableinsightsintoyouraudienceandstrategy,plusmetricdefinitions. Instagramexperiencedahugeamountofgrowthin2021.TheseInstagramstatisticsprovejusthowvaluablethenetworkistoyourbusiness. LearnhowtomeasurethesuccessofyourReelsanduseReelInsightstocreatecontentyouraudiencewilllove. ShowComments x Wellthisisawkward. WecouldhaveSWORNyouweresomeonewhowantedtoblowyourcompetitionoutofthewateronsocialmedia.Ourbad.We’lljustleavethis60-dayfreetrialhereforsomeoneelsethen… StartYourFree60-DayTrial Normally,thefreetrialwouldbefor30days Offerexpiresin04m 20s Norisk,allreward.Cancelanytimewithin60days TryitforFree TryitforFree ThankYou