The Ultimate Twitter Image Size Guide for 2022 [Updated]

The ideal image size and aspect ratio are 1200px X 675px and 16:9, respectively. The maximum file size is 5MB for photos and animated GIFs. You ... Youarehere: InfluencerMarketingHub»InfluencerMarketing»TheUltimateTwitterImageSizeGuidefor2022(Updated) byWernerGeyser LastUpdated:December14th,2021 8minread InfluencerMarketing TwitterhasupdateditsrecommendedimagesizesAGAIN.Ifyou’rewoefullybehindonthelatestTwitterupdates,it’stimetocatchup.Socialmediaplatformsareconstantlyevolvingtheiralgorithmsandinterfaces.Contentcreatorsandmarketersneedtobeproactiveandstayupdatedwiththelatestinformation. Thoughasmallelementoftheentireuserexperience,imagesizesmatteralotonsocialmedia.Thewrongimagedimensionscanresultinill-fittingorcroppedcontent.Worsestill,thetargetplatformmightrejectyourcarefully-editedimagesifthey’renotoptimizedforsize. Inthispost,we’vecompiledaTwitterimagesizecheatsheetwithupdatedinformationfor2022.Theguidecoversallthefollowingandyoucanjumpstraighttothesectionyoufindrelevant: Profile,header,andtweetimagesizes TwitterCardimagesize Twitteradimagesize TwitterMoments TheUltimateTwitterImageSizeGuidefor2022: FreeSocialMediaImageResizerToolProfile,Header,andTweetImageSizesTwitterCardImageSizeTwitterAdImageSizesTwitterMomentsFrequentlyAskedQuestions FreeSocialMediaImageResizerToolTryouttheFREESocialMediaImageResizerTooltoresizeyourimagestothecorrectsizesandformatsforTwitterAds.Profile,Header,andTweetImageSizesTwitterhasprescribedsizesandaspectratiosforheader,profile,andpostpictures.Ifyoudon’tfollowthestandards,yourimagescanappearskewed,cropped,orlopsided,whichshowsyourbrandinapoorlight. Toputyourbestfaceforward,followtheseimagessizes,specifications,andbestpractices:ProfilePictureIn2017,Twitterswitchedfromsquaretoroundprofilepictures.Now,thestandardaspectratioof2:1isnolongeracceptableonTwitter.Youravatarshouldnowfollowa1:1aspectratio.Therecommendedsizeisstill400pxX400pxandpermissibleformatsareJPG,PNG,andGIF.Themaximumfilesizeis2MB.Protip:Trytokeepyourprofilepictureconsistentacrossallyoursocialaccountstoimprovebrandrecognition.Also,refrainfromusinglogosorquotesinyouravatar.It’sbesttouseafull-facephotoonanunclutteredbackground.Putyourbestfaceforwardandexperimentwithdifferentanglestogetthemostflatteringheadshot.Checkoutsomegoodandbadexamplesofprofilepicturesbelow.Ifyou’rerepresentingabusiness,alogomightbeacceptable.Eventhen,influencers,entrepreneurs,andcoaches/consultantsshouldshowtheirfacestoaddahumantouch.Ifyou’reusingalogoasyouravatar,youneedtobeextracareful.HorizontallogosgetchoppedwhenfittingintoTwitter’scircularplaceholder.Thesameistrueforsquarelogos.Youcanworkaroundthisbottleneckbycreatingstackedimagesorshrinkingimagessothattheiredgesarevisible.RelatedContent:HowToUseTwitter’sAdvancedSearchToDriveMoreBusinessLeadsHowtoConductaTwitterAuditin3EasyStepsFacebookAdSizesandSpecificationsfor2022|TheCompleteCheatSheetTwitterCoverPhotoTheTwitterheaderisnolongerresponsive.Earlieritcouldbecroppedinahundreddifferentways,butnolonger.Now,itwillbeastaticdevice-agnosticshape.Forbanners,Twitterrecommendsa3:1aspectratio,1500pxX500pxsize,andmaximumfilesizeof5MB.Yourbannerimagecanbeeditedondesktopsormobiledevices,butthemecolorscanbeupdatedonlyontheTwitterwebsite.ImagescanbeinJPG,PNG,orGIFformats,butnotanimatedGIFs.TweetedImagesBeforewementiontheoptimalimagesize,we’veidentifiedsomebestpracticesyoushouldfollowtogetflawlessimage-richpostsforTwitter: Don’tusethird-partywebsitesthatclaimtoshowhowyourimagewillbeshownondifferentdevices.Thosehardlyeverwork.  Testyourimageonasmanydevicesyoucangetyourhandson—desktop,tablet,andothermobiledevices.  Useaprivateaccounttotesttheimagesforyourtweetsbeforepostingonyourpublicaccount.Theextraeffortcansaveyouloadsofembarrassment. Ifyouarehard-pressedfortime,optimizeyourimagesformobile,onpriority.Peoplegenerallyaccesssocialappsviamobiledevicesandtheyalmostneverclicktoseefull-sizeimages. Twittermaycollapseyourimagesothatitfitsinthestream.Ensurethatyoucentre-stageimportantcontentsothatitdoesn’tgetchoppedoff. Theidealimagesizeandaspectratioare1200pxX675pxand16:9,respectively.Themaximumfilesizeis5MBforphotosandanimatedGIFs.Youcangoupto15MBifyou’repostingviatheirwebsite. Youcantweetuptofourimagesperpost.Twoimageswillappearstackedsidebyside,bothwithanaspectratioof7:8.Ifyou’repostingthreeimagesinatweet,onewillappearlarger(in7:8ratio)andtheothertwoin4:7ratios.Fourimageswillbearrangedina2X2grid.Eachimagewillhavea2:1aspectratio.TwitterCardImageSizeTwittergeneratesarichTwitterCardwhenyoupostalinkhavingafeaturedimageatthetop.Acompressedformoftheimagegetsembeddedinthetweet.Youcanadjustthepositioningoftheimagesothatcaptionsarenottrimmedwhenthepostappearsin-stream.Justlikeavatars,tweetedimagesdon’tfollowthe2:1aspectratio.Rather,theyshouldfit1.91:1or1200pxX628pxdimensions.NotethatyoucannotchoosetocreateaTwitterCard.Theyareautomaticallygeneratedifyou’repostingfromawebsitethathasenabledthe“twitter:card”propertyintheirHTML.YoucanuseTwitter’sCardValidatortoseeapreviewofyourcard. TypesofCardsandTheirSizes Summarycards:Thesecardsdisplayathumbnailofthefeaturedimage,pagetitle,author’sname,andbriefdescription(upto200characterslong).Imagesforsummarycardsshouldbe120pxX120pxandnotmorethan1MBinfilesize.  Mediaplayercard:Asummarycardwithaudio/videoclipsinsteadofstaticimagesisamediaplayercard.Thethumbnailpictureshouldbemorethan640pxX360px.Twitter-prescribedaspectratiosare1:1and16:9.Accordingtosocialmediavideospecs,theclipsizeshouldn’texceed5MB. Gallerycards:Thesecardscarrythumbnailsofuptofourpictures,alongwithabriefdescriptionofthelinkedURL.Thedescriptionshouldnotexceed200charactersandtheaspectratioisthesameasin-steamtweetswithfourpictures. Productcards:Productcardsletyouembedanimage(160pxX160pxormore),adescription,andtwootherdetails(location,price,ratings,etc.)abouttheproduct.Theyaremainlyusedbyretailerstoredirecttraffictotheirwebsites.Appvendorswhowanttohighlighttheirappstoreratingscanalsousethesecards.  TwitterAdImageSizesMarketersandentrepreneursareusingTwitterforleadgenerationandsalesconversions.Twittermakestheirliveseasierbyofferingleadgenerationcardsandwebsitecards,whicharealsocalled“ads.”LikeTwitterCards,adsalsohaveavisualappeal.Theystandoutinclutteredstreamsandencourageviewerstoperformthedesiredactions.Wearenotgoingtodelvetoodeepintohowtheseadswork.Instead,we’llfocusonthelayoutspecificationsyouneedtofollow.ImageSizeforLeadGenerationCardsLeadgenerationcardscarryanoffer,animage,acall-to-action,andanoptiontocollectnamesandemailaddressesofusers.Therecommendedimagesizeis800pxX200px.Youcancustomisethecall-to-actionasneeded. ImageSizeforWebsiteCardsIfyouraimistoboostyourwebsitetraffic,websitecardsareagreatsolution.Theyincludeawebsite’sbannerimage,description,anddirectlink.Youcanalsochoosefromasetofpredefinedcalls-to-actiontobeaddedtoyourad.Twitterprescribesasizeof 800pxX320pxforwebsiteadimages.TwitterMomentsJustlikeInstagramHighlights,TwitterletsyoupreserveyourfavoritetweetsasTwitterMoments.Youcanbuildacollectionofcustomerreviews,productcollections,holidaypictures,andeventlaunches,asMoments.Letusdiscusshowyoucandesignandoptimizeyour“moments.”YoucanaccessTwitterMomentsbyclickingtheMoretab(denotedbyahorizontalellipsis)andthenselectingMomentsfromthemenuthatpopsup.Eachmomentissavedasaslideshowwithacoverimage.Youcanshareyourmomentsintweetstoo.Source:TwitterTocreateaMoment,select“Createanewmoment”fromtheMomentspage.The“EditMoment”pagewillopen.There,youcanspecifyatitleandcoverphoto,andselecttweetstoaddtoyourmoment.Source:TwitterCurrently,Twitterhasn’toutlinedimagesizesforMoments.Thismeansyoucanincludeimages,videos,andGIFsofvariedsizesinaMoment.Butinouropinion,thevertical9:16aspectratiolooksthebest. Momentsareresponsive;theychangetheirorientationaccordingtothescreensizewherethey’rebeingviewed.Ensurethatthecoverphotoiscaptivating.YoucanpickapicturefromtheMomentcollectionoruploadonefromyourdevicegallery.AstaticimageisbetterthanananimatedGIForanimagewithcaptions.YoucanmodifyaMoment’smobilethemecolor,deleteorunpublishaMomentfromtheMorebuttonintheEditMomentpage’sheaderbar.Aspromised,we’lltellyouthebestpracticerelatedtoTwitterMoments.It’sadvisabletoaddonlyyourpersonaltweetstoyourMoments.Youmustrefrainfromusingsecond-partytweetstoavoidcopyrightinfringement.ConclusionApoorly-placedimagecanruintheentirevisualexperienceofyourTwitterstream.Byfollowingtheabovespecifications,yourimageswillbeoptimizedfortheplatformandcreateafavorableimpressiononviewers. FrequentlyAskedQuestions WhatisthesizeandaspectratioforaTwitterprofilepicture? Currently,thestandardaspectratioforaTwitterprofilepictureisa1:1aspectratio(itisnolonger2:1).Though,therecommendedsizeisstill400pxX400px.YoucaneitheruseJPG,PNGorGIF,aslongasthesizeofthefileisnotbiggerthan2MB. WhatisaTwitterMoment? TwitternowalsoletsyoupreserveyourfavoritetweetsasTwitterMoments(thisissimilartoInstagramHighlights).Momentsareresponsiveandwillchangetheirorientationaccordingtothesizeofthescreenwheretheyarebeingviewed.Youcancreateacollectionofcustomerreviews,productcollections,holidaypicturesandeventlaunchesasTwitterMoments.Though,rathernotusesecond-partytweetsasitcouldcauseissueswithcopyrightinfringement. HowdoIcreateaTwitterMoment? ToaccesstheTwitterMomentsfeature,clickontheMoretab,selectMomentsfromthepop-upmenuandfromtheMomentspageyoucanthenselect“Createanewmoment”.The“EditMoment”pagewillopenwhereyouwillbeabletospecifyatitle,addacaptivatingstaticcoverphotoandselectthetweetsthatyouwanttoaddtoyourmoment.Currently,youcanincludevideos,imagesandGIFsofvarioussizes(though,avertical9:16aspectratiolooksthebest). HowcanyouuseTwitterforleadgeneration? YoucanuseTwitterleadgenerationcardsand/orwebsitecardsforleadgeneration.TheseTwitteradimagesstandoutinclutteredstreamsandmotivateuserstocompletecertaincallstoaction.Aleadgenerationcardis800pxX200pxandhasanoffer,image,CTAandoptiontogathernamesandemailaddressesofusers.Awebsitecardis800pxX320pxandhasawebsite’sbannerimage,description,directlinkandapredefinedCTA. WhatisthesizeandaspectratioforaTwitterbanner? Twitterrecommendsa3:1aspectratio,1500pxXpxsizeandmaximumfilesizeof5MB.ImagescanbeinJPG,PNGorGIFs(butnotanimatedGIFS).Youcanedityourbannerimageonmobiledevicesordesktops,butyouwillhavetousetheTwitterwebsiteifyouwanttoupdatethecolorofthetheme. SUGGESTED