YouTube Community Tab - Backlinko

文章推薦指數： 80 %
投票人數：10人

The YouTube Community Tab is a feature designed to help creators engage with their audience outside of the videos that they upload to their channel. GrowYourChannelYouTubeCommunityTabYouTubeMarketingHubGrowYourChannelYouTubeCommunityTabBrandingWatermarkMakeMoneyFromYouTubeYouTubeCommunityTabWhatIstheCommunityTab? TheYouTubeCommunityTabisafeaturedesignedtohelpcreatorsengagewiththeiraudienceoutsideofthevideosthattheyuploadtotheirchannel.TypesofCommunityPostsincludepolls,text-basedpostsandimages. BestPractices UsePolls Pollsareoneofthemostpopulartypesofcommunityposts.Andforgoodreason:pollsareaneasywaytogetyourcommunitymoreinvolvedwithyourchannel. Forexample,lotsofYouTubersusepollstoasktheirsubscriberswhattypesofcontenttheywanttoseenext: Pollsdon’tnecessarilyhavetobeaboutyourchannel.Youcanalsousepollsasafunwaytostartadiscussionortogiveyourfansavoiceonatopicrelatedtoyourchannel.Here’sagreatexample: GetInformal Formanycreators,theonlytimeviewersseethemisinfrontofthecamera(usuallyaccompaniedbylights,makeup,andacarefully-selectedoutfit). CommunityPostsallowyoutoshowamoreinformalsideofyourlife. Forexample,RudyMancusousesCommunityPoststogiveviewersasneakpeakinto“reallife”outsideofYouTube: Promotion TheCommunityTabisagreatplacetopromoteoldervideos,merchorproductsthatyousell.Whileyoudowanttobalancevaluewithpromotion,promotingthingsincommunitypostscanbemucheasier(andmoreeffective)thandoingsoinavideo. Forexample,JohnSonmezregularlyshareshisoldvideosinhisCommunityposts: AndSeanfromThinkMediausespoststopromotehiswebinarsandonlinecourses: Pre-Promotion BeforetheCommunityTab,therewasnoeasywaytogetyourfansexcitedaboutanupcomingvideo. Infact,manycreatorswouldbuildanticipationfortheirvideosonotherplatforms,likeTwitterandFacebook. ThankstotheCommunityTab,youcanpre-promoteyourvideosonYouTube.Andwhenitcomestopre-promotion,youhavetwooptions: UseaPoll:Askviewerswhattheywanttolearnaboutorseeinyournextvideo.EvanCarmichaelhasmasteredthistechnique: UseaGIFofBehind-the-ScenesShot:GiveyourfansasneakpreviewofyourvideousingaclipasanGIForastillshotofthevideobeingfilmed: ExclusiveContent Likeanyplatform,it’simportanttogivepeopleareasontofollowyourupdatesinyourCommunityTab.IfyousimplyrepostcontentfromInstagramorTwitter,peoplearen’tgoingtohaveareasontocheckoutwhat’sgoingoninyourCommunityTab. Doyourbesttoofferexclusivecontentthatyourfanscan’tfindanywhereelse.Forexample,LewisHowespostsimagesthatyoucanonlyfindonhisCommunityTab: ShoutOuts UseCommunityPoststoshowappreciationtopeoplethatsupportyourchannel(eitherfinanciallythroughsomethinglikePatreonorpeoplethataresuperactivemembersofyourcommunity): Cross-PromotionandCollabs YoucanusetheCommunityTabtosendyourfanstocontentonotherchannelsthatyoufindinteresting. Also,ifyoudoacollabwithanotherchannel,aCommunityPostisagreatwaytoletyourfansknowaboutit: 6ResourcesChannelSubscribersVideoViewsPlaylistsYouTubeStudioBrandingWatermarkYouTubeCommunityTabNextMakeMoneyFromYouTubePreviousBrandingWatermarkNextMakeMoneyFromYouTubeMoreTopicsAllTopics6ResourcesCreateVideosforYouTube9ResourcesOptimizeYourYouTubeVideos4ResourcesMakeMoneyFromYouTube6ResourcesCreateaYouTubeChannel6ResourcesCreateVideosforYouTube9ResourcesOptimizeYourYouTubeVideos4ResourcesMakeMoneyFromYouTube6ResourcesCreateaYouTubeChannel6ResourcesCreateVideosforYouTube9ResourcesOptimizeYourYouTubeVideos4ResourcesMakeMoneyFromYouTube

請為這篇文章評分？

延伸文章資訊