10 Best Structured Data Testing Tools for 2022 - Learn | Hevo

Google's Structured Data Testing Tool · Google Search Console's Structured Data Report · Schema.org's Structured Data Testing Tool · Yandex. Skiptocontent No-CodeDataPipelineForYourDataWarehouse Easilyloaddatafromasourceofyourchoicetoyourdesireddatawarehouseinreal-timeusingHevo! TryHevoforfree MakingyourwebsitestandoutonsearchengineslikeGooglehasbecome idealforalmosteveryoneasmorebusinessesgoonline.However,addingStructuredData,orSchema,toyourproducts,articles,andpagesonyourwebsiteisagoodstrategytoimproveyourSearchEnginerankings. AddingStructuredDatatoyourwebsiteisgraduallybecominganindustrybestpractice,asithelpssearchenginesbetterunderstandyoursiteandutilizethatinformationtoproviderichsnippetsandotherfeaturesinsearchresults.ThisiswhereStructuredDataTestingToolscomeinhandytoseeifyourpagessatisfythecriteriafortopsearchenginerankings.Thesetoolsassistyouinidentifyingandresolvingmajorissueswiththeschemamarkuponthesite. ThisarticlewillwalkyouthroughtheSchemaMarkupandStructuredData.YouwillbeintroducedtoStructuredDataTestingTools.Inaddition,youwillunderstandtheneedforthesetoolsinyourbusiness.Furthermore,thisarticlewillprovidethemostpopularStructuredDataTestingToolsusedinthemarket.So,readalongtogaininsightsandunravelthebestStructuredDataTestingTools. TableofContents IntroductiontoSchemaMarkupIntroductiontoStructuredDataTestingUnderstandingtheNeedforStructuredDataTestingToolsTop10StructuredDataTestingToolsintheMarketGoogle’sStructuredDataTestingToolGoogleSearchConsole’sStructuredDataReportSchema.org’sStructuredDataTestingToolYandex.Webmaster’sStructuredDataValidatorSEOSiteCheckup’sMicrodataSchemaTestBingMarkupValidatorJSON-LDPlaygroundStructuredDataLinterGoogleEmailMarkupTesterMerkle’sSchemaMarkupGeneratorConclusion IntroductiontoSchemaMarkup ImageSource SchemaMarkuptellsthesearchengineexactlywhatyourwebpage’scontentistryingtosay.Ittransformsunstructuredinformationintoorganizedinformation.Addingschemawillaidsearchenginecrawling,allowingthewebsitetorankhigherwhileadheringtootherSEOrecommendedpractices. SchemaMarkupisatypeofStructuredData.StructuredDataisanyformofdatathathasbeenorganizedtoreadandobtaininformationforacertainsystemorpurpose.ThereareothertypesofStructuredData,butinthefieldofWebDevelopment,SchemaMarkup,orsimplyschema,isthemostcommon,thereforethetermsarecommonlyinterchanged. StructuredDataTestingToolsarefrequentlyusedbyprogrammerstocodestructureddata.Thecodeisimmediatelyinsertedonthepage. JSON-LD,RDFa,and MicrodataareexamplesofStructuredDataformats.Beforedeployingthecode,aStructuredDataTestingToolshouldbeusedtocheckanyerrors.TolearnmoreaboutSchema’s,visithere. IntroductiontoStructuredDataTesting ImageSource StructuredDatareferstoaschematiclayoutthathelpssearchenginebotsinterpretthecontentofapageinthecontextofawebsitedesign.Specialsearchresultrefinements,suchasratingsandreviews,arealsoshownalongsidethesearchresultsusingthis information.TechnicalSEO(SearchEngineOptimization)leveragesStructuredDatatoaidasearchengine’sunderstandingofawebsite’scontent. StructuredDataTestingentailsemployingaStructuredDataTestingTooltokeeptrackofthehealthofyourpage.Thetoolcanassistinfindingandaddressingstructureddatadifficulties.Toputitanotherway,thetestingsoftwareverifiesstructureddataandsnippets.StructuredDataTestingToolscanteststructureddatainreal-timeand offersearchengineswithinformationaboutthepage’sdata. UnderstandingtheNeedforStructuredDataTestingTools ImageSource ThegoalofSEO(SearchEngineOptimization)istomakeitsimpleforsearchenginestocomprehendyourwebsite.StructuredDataisanimportantpartofit.WhenStructuredDataisenhanced,asite’svisibilityinthesearchresultsofmultiplesearchenginesimproves.Toseeifyoursitesmatchthestandardsforthebestsearchengineranking,you’llneedStructuredDataTestingTools.ThesetoolswillassistyouinidentifyingandresolvingmajorissueswiththeSchemaMarkuponthesite. StructuredDataTestingToolsmakeitsimplertospoterrorsthataren’tvisibleatfirstglance.EventhetiniesterrorinorganizeddatacanprohibitasearchenginelikeGooglefromunderstandingit.YoucanleverageStructuredDataTestingToolstofindandfixkeyflawswithasite’sSchemaMarkup.Themajorityoftheseerrorsarecausedbyincorrectormissingcode. SimplifyDataAnalysiswithHevo’sNo-codeDataPipeline HevoData,aNo-codeDataPipeline,helpsloaddatafromanydatasourcesuchasDatabases,SaaSapplications,CloudStorage,SDK,s,andStreamingServicesandsimplifiestheETLprocess.Itsupports100+DataSourcesincluding40+FreeSources.Itisa3-stepprocessbyjustselectingthedatasource,providingvalidcredentials,andchoosingthedestination.  HevoloadsthedataontothedesiredDataWarehouse/destinationinreal-timeandenrichesthedataandtransformsitintoananalysis-readyformwithouthavingtowriteasinglelineofcode.Itscompletelyautomatedpipeline,fault-tolerant,andscalablearchitectureensurethatthedataishandledinasecure,consistentmannerwithzerodatalossandsupportsdifferentformsofdata.ThesolutionsprovidedareconsistentandworkwithdifferentBItoolsaswell. GETSTARTEDWITHHEVOFORFREE CheckoutwhyHevoistheBest: Secure:Hevohasafault-tolerantarchitecturethatensuresthatthedataishandledsecurelyandconsistentlywithzerodataloss.SchemaManagement:Hevotakesawaythetedioustaskofschemamanagement&automaticallydetectstheschemaofincomingdataandmapsittothedestinationschema.MinimalLearning:Hevo,withitssimpleandinteractiveUI,isextremelysimplefornewcustomerstoworkonandperformoperations.HevoIsBuiltToScale:Asthenumberofsourcesandthevolumeofyourdatagrows,Hevoscaleshorizontally,handlingmillionsofrecordsperminutewithverylittlelatency.IncrementalDataLoad:Hevoallowsthetransferofdatathathasbeenmodifiedinreal-time.Thisensuresefficientutilizationofbandwidthonbothends.LiveSupport:TheHevoteamisavailableroundtheclocktoextendexceptionalsupporttoitscustomersthroughchat,email,andsupportcalls.LiveMonitoring:Hevoallowsyoutomonitorthedataflowandcheckwhereyourdataisataparticularpointintime. Hevoalsohelpsyoutostartmovingdatafrom100+sourcestoyourdatawarehouseinreal-timewithnocodeforthepriceof$249/month! SimplifyyourDataAnalysiswithHevotoday!  SIGNUPHEREFORA14-DAYFREETRIAL! Top10StructuredDataTestingToolsintheMarket NowthatyouhaveunderstoodthesignificanceofStructuredDataw.r.t.SEOandlearnedtheneedforStructuredDataTestingTools,let’sexploresomeofthepopularStructuredDataTestingToolsemployedgloballytoday.SomeoftheStructuredDataTestingToolsaregivenbelow: Google’sStructuredDataTestingToolGoogleSearchConsole’sStructuredDataReportSchema.org’sStructuredDataTestingToolYandex.Webmaster’sStructuredDataValidatorSEOSiteCheckup’sMicrodataSchemaTestBingMarkupValidatorJSON-LDPlaygroundStructuredDataLinterGoogleEmailMarkupTesterMerkle’sSchemaMarkupGenerator 1)Google’sStructuredDataTestingTool ImageSource TheGoogleStructuredDataTestingToolfromGoogleisaneasy-to-usetoolfortestingStructuredData.YoucansimplypastetheURLorcodesnippetyouwanttotest,andthetoolwillruntestsandnotifyyouofanyissues.YoucanvalidateJSON-LD,RDFa,andMicrodataformatswiththistool.Whenitcomestoinstallingschemaonyourwebsite,Google’sStructuredDataTestingToolcanbeextremelyuseful.ItisoneofthebestStructuredDataTestingToolsavailableinthemarket. 2)GoogleSearchConsole’sStructuredDataReport ImageSource InadditiontoitsStructuredDataTestingTool,Googleprovidesa SchemaMarkupReporttoprovideyouafullpictureofyoursite’sSchemaMarkup.IfyoursiteisconfiguredwithGoogleSearchConsoleyoucanseetheactual number ofStructuredDataelementsonyourwebsite.Thisallowsyoutoaddressallissuesatonceratherthanoneatatime. 3)Schema.org’sStructuredDataTestingTool ImageSource Schema.org’sStructuredDataTestingToolishighlyrecommendedforContentMarketerswhohavenotechnicalknowledgebutwanttousestructureddataintheircode.Theall-in-oneschema.orgrichsnippetspluginforWordPressmakesitsimpletoaddrichsnippetstoyourpostsandboostSEO,organicresults,andclick-throughrates. Everythingishandledautomaticallybytheplugin.Itintegrateswithyourwebsiteandoptimizesyourcontentonyourbehalf.Itcanalsobeusedtodevelop,build,andgenerateJSON-LDStructuredDataMarkupthatcanbeinjectedintoyourwebsite’sheaderandfooter. 4)Yandex.Webmaster’sStructuredDataValidator ImageSource TheYandexStructuredDataValidatorisparticularlyimportantforcheckingthatStructuredDatacodeisappropriatelydisplayedonthissearchengine.Itis freeandworkssimilarlytoGoogle’sStructuredDataTestingToolinthatitallowsyoutoevaluateyoursite’sMarkup.ItchecksforOpenGraph,RDF,schema.org,andMicrodata,amongotherformats. 5)SEOSiteCheckup’sMicrodataSchemaTest ImageSource AStructuredDatatestcanalso bedoneusingtheSEOSiteCheckuptool.ItassistsyouindeterminingwhetheryoursitemakesuseoftheHTMLMicrodataextension.Microdataassistsinthecreationofrichsnippetsinsearchresults.Thetoolprovidesfeedbackforsuccessful,failed,andwarningchecks.TheStructuredDatatestfindingsaidinthecorrectionofSEOmistakesandtheimprovementofGoogleandothersearchenginerankingsaspartofwebsiteoptimization. 6)BingMarkupValidator ImageSource TheBingMarkupValidatorisacomponentoftheBingWebmasterTools.Thetoolcan beusedbygoingtothesearchpageandclickingonDiagnosingandTools.ItcancheckRDFa,JSON-LD,OpenGraph,andMicroformats.Thevalidationtooliscompletelyfreetouse.Tocheckthestructureddatacode,youmustfirstloginandaddyoursite.However,thetoolhasthedisadvantageofnotallowingyoutovalidateHTMLstructureddata. 7)JSON-LDPlayground ImageSource JSON-LDisarelativelynewStructuredDataformat,yetithasalreadyacquiredpopularity.TheJSON-LDPlaygroundtoolassistsindeterminingwhetherornotthesyntaxfulfillsthestandards.Youentertheremotedocument’sMarkupcodeorURLandgetafullreportwithadetailedreport. 8)StructuredDataLinter ImageSource StructuredDataLintercanassistwiththeverificationofStructuredDataonwebsitesanddisplay improvedsearchresults.BypastingtheURL,code,oruploadingafile,youcaninspectthestructureddata.Thetoolcandisplaysnippetsanddominimalvocabularyvalidations.Thisfreevalidationtooldoesnotyetsupportmicroformats. 9)GoogleEmailMarkupTester ImageSource YoucanuseGoogleEmailMarkupTestertoyouremailstomakethemmorepowerful.Youcan puttheMarkupcodeintothetextboxtoseeiftheStructuredDatacollectedfromemaildocumentsmeetsthestandardspecification.TheretrievedStructuredData,aswellasthecharacteristicsforeachobject,willbeshownbythetool.Thetoolwillhighlighterrorsiftheinputisinvalid. 10)Merkle’sSchemaMarkupGenerator ImageSource MerkleSchemaisaschema.orgMarkupforcreatingdataforarticles,how-tos,breadcrumbs,FAQpages,andevents.Youcanperformarichresultstest. Afterfillingintheblankcharacteristics,theMerkleSchemaMarkupgeneratorcreatescodeforaspecifiedcategory.Crawling,localSEO,Rendering,SERP(SearchEngineResultsPage),andRankingaresomeoftheotherfeaturesofferedbythistool. Hence,testingStructuredDatawithavarietyofStructuredDataTestingTools isarecommendedtechniqueforasuccessfulwebsitelaunch.Thiswillassistyouindetectingandcorrectinganyissuesinthesite’sschema. Conclusion Inthisarticle,yougainedabasicunderstandingofSchemaMarkUpandStructuredData.YouunderstoodtheneedforStructuredDataTestingTools.Inaddition,youunraveledthebestStructuredDataTestingToolsinthemarket. Apartfrommanagingwebsites,keepingtrackoftrafficandSEO,extractingcomplexdatafromadiversesetofdatasourceslikeDatabases,CRMs,ProjectmanagementTools,StreamingServices,MarketingPlatformscanbequitechallenging.ThisiswhereasimpleralternativelikeHevocansaveyourday! HevoDataisaNo-CodeDataPipelinethatoffersafasterwaytomovedatafrom100+DataSourcesincluding40+FreeSources,intoyourDataWarehousetobevisualizedinaBItool.Hevoisfullyautomatedandhencedoesnotrequireyoutocode. VISITOURWEBSITETOEXPLOREHEVO WanttotakeHevoforaspin? SIGNUPandexperiencethefeature-richHevosuitefirsthand.Youcanalsohavealookattheunbeatablepricingthatwillhelpyouchoosetherightplanforyourbusinessneeds. ShareyourexperiencewithStructuredDataTestingToolsinthecommentssectionbelow! No-CodeDataPipelineForYourDataWarehouse Tryforfree SchemaSEOstructureddata RelatedArticles UnderstandingStructuredData:AComprehensiveGuide StructuredvsUnstructuredData:7CriticalDifferences WhatisSEOAnalysis?AComprehensiveGuide ContinueReading BecomeaContributor Youcancontributeanynumberofin-depthpostsonallthingsdata. WriteforHevo BringReal-TimeDatafromAnySourceintoyourWarehouse GetStartedforFree TalktoaProductExpert FreeTrial Iwanttoreadthise-book Name* Company* Designation*(Selecttheonethatmostcloselyresemblesyourwork.) PleaseSelect DataEngineer/DataEngineerLead DataAnalyst/AnalyticsLead DataScientist/DataScienceLead AnalyticsEngineer Founder/CXO Developer/Programmer/Lead Marketer/MarketingLead Other YourDesignation* BusinessEmail* PhoneNumber | DownloadNow