Structured Data Testing Tool | Alternatives - Huckabuy

These alternatives to Google's Structured Data Testing tool test for rich results, syntax, and compliance of any markup ... Is there a chrome extension? FREETECHNICALSEOANALYSISStartCreateFreeAccountLoginHuckabuyCustomerStats225.6m184ms48.32%ProductResourcesDevelopersAboutHomepage/        TechnicalSEO/StructuredDataTestingToolAlternativesIntroductionInJuly2020,Googleannouncedthattherichresultstestingtoolwasoutofbetaandthatitsstructureddatatoolwouldbedeprecatedattheendoftheyear. AftersignificantfeedbackfromtheSEOcommunityconcerningthisannouncement,GooglechangedcourseinDecember2020,statingthattheoldtoolwillbemigratedtotheschema.orgcommunityinApril2021whereitwillbeusedstrictlytochecksyntaxandcomplianceofanymarkupwithschema.orgstandards. Tounderstandthedifferencesbetweenthetwotools,considerthefollowingscenarios.  Ifyouwanttouse,say,paintingmarkuponyourcontent—usethisnewtoolthat’smigratingtotheschema.orgcommunitybecausethatparticularmarkuptype(painting)isnotexplicitlyconsumedinarichwayyet.Bycontrast,ifyouwanttousebookmarkuponyourcontentcontinuetousetherichresultstestingtoolbecauseit'sthebesttooltodeterminewhetheryourmarkupisvalidforrichexperiencesinsearchresults.Whatwasthestructureddatatestingtool?Untilveryrecently,Google’sStructuredDataTestingToolwasthego-tooptionforwebmasterstotestandvalidateallkindsofstructureddata. ItworkedforGooglesearchfeaturesandschema.orgalike. Youcouldeasilyvisualizewhichtypesandpropertiesawebpageprovided. Youcouldeasilydiagnoseproblemswithstructureddatamarkup—whethertheissueswererelatedtoinvalidusage,syntax,orarecommended/requiredproperty. Itwaseasytoeditthecoderightinthetooluntilgreencheckmarksappeared. Whatistherichresultstestingtool?Therichresultstestingtool,whichisnowoutofbeta,wascreatedin2017asawaytotestapplicablemarkupforrichsnippets,richresults,andrichcards.Initiallyitonlysupportedmarkupforcourses,joblistings,movies,andrecipes.Nowitsupportsthetestingofmarkupforallrichresulttypes. ThebiggestdifferencebetweenthistoolandtheoldstructureddatatestingtoolisthatitwillonlyprovidefeedbackonstructureddatathattriggersrichfeaturesinGoogle’ssearchresults.AsGoogleWebmasterTrendsAnalysts,JohnMueller,putit:thegoalofthisnewtoolistosimplifythejobformarketswhowereonlyinterestedin“typesofstructureddatathatactuallyhaveaneffectinsearch”.Withallthatsaid,thenewrichresultstestingtooloffersthefollowingbenefitsandimprovements:Itshowswhichsearchfeaturesarevalidfortheprovidedmarkup.Ithandlesdynamicallyloadedmarkupbetter.Itrendersthemobileanddesktopversionoftheresultbetter.ItisfullyalignedwithSearchConsoleReports.ItcantestbothcodesnippetsandwebpageURLstoprovidewarningsanderrorsofwhat’sstoppingcertaindetailsandresultsfrombeingshowninsearch.AfterinsertingstructureddataonyourpagetoenablerichresultsinGooglesearchresults,youcanruntests.Hereishowthetestworks:SubmitthefullURLorcodesnippetOptionallychoosetheuseragent(mobile-default)Formatssupported:JSON-LD,RDFA,MicrodataThetestshowswhichrichresulttypeswerefoundonthepage,aswellasanywarningsorerrorsforyourstructureddata.Expandtheitemtoseethedetailsofthosewarningsorerrors.Thereare30+supportedrichresultstypesandyoucanseehowyourpagemightlookwiththeminsearchresults.NotethattherichresultstestingtoolisalsofullyalignedwithSearchConsolereportsnow.NowyoucanstudywhichresultsGooglecouldorcouldnotreadfromyoursiteandtroubleshootanyassociatederrors. Reportsarelistedundertheenhancementstabinthelefthandrailmenupane. Thereare17separatereportsforeachrichresultstypeGooglewasabletofindinyourproperty.Thereisasummarypagethatshowsachartoferrors,warnings,andeligibleitems. Thereisalsoadetailspageaccessiblefromthesummarythatshowsthestateoftherichresult,whenitwasfirstdetected,theitemtype,andwhenitwaslastcrawled.Youcansharethereportwithyourteambyclickingthesharebutton.Whatarethealternativestothestructureddatatestingtool?DuetoGoogle’sJulyannouncementaboutthedeprecationofthestructureddatatestingtool,westartedtoseetheriseofthird-partyalternatives.Herearesomeoptionstoconsider:YandexSDValidatorRDFTranslatorJSON-LDPlaygroundBingMarkupValidatorMostthird-partyoptionsdon’trenderjavascript,don’tvalidaterichresults,havelimitedhostingresources(likenoHTTPS),andonlyvalidateoneformatortheother(likeJSON-LD).That’swhy,whenlookingatalternativestoGoogle’sstructureddataandrichresultstestingtools,consideraskingsomeorallofthefollowingquestionsduringevaluation:Doesitvalidaterichresults?Doesitvalidateschema.orgstandards?Doesitrendermarkupfromdynamicjavascript?Istheinterfaceuser-friendly?Istherearichresultspreview?Isthereasearchresultspreview?Isthereasite-widehealthoverview?Isthereanalertsystemforerrorsandwarnings?Isthereachromeextension?ConclusionHuckabuywillbereleasingastructureddatatestingtoolofitsowninearly2021.Staytuned!FrequentlyAskedQuestionsWhatistheGooglestructureddatatestingtool?Google’sStructuredDataTestingToolwasthego-tooptionforwebmasterstotestandvalidateallkindsofstructureddata.HowdoesGoogle'sstructureddatatestingtoolwork?YouenteraURLorcodesnippetfromawebpage.Googlereturnsalistofstructureddataitemsthatwerediscovered,aswellasanyerrorsorwarningsassociatedwiththemarkup.Youareabletoeditthecodeinthelefthandsideofthesamewindowtoresolvesaidissues.HowisGoogle'sstructureddatatestingtooltypicallyused?ItisusedtotestforbothGooglesearchandschema.orgfeatures,tovisualizethestructureddatatypesandpropertiesonanywebpage,todiagnoseproblemswithstructureddata,andtoeditproblematiccoderightaway.HowisGoogle'sstructureddatatestingtooldifferentfromtheirrichresultstestingtool?ThebiggestdifferencebetweentheoldstructureddatatestingtoolandtherichresultstestingtoolisthatthelatterwillonlyprovidefeedbackonstructureddatathattriggersrichfeaturesinGoogle’ssearchresults.WhatarethebestalternativestoGoogle'sstructureddatatestingtool? Inadditiontotherichresultstestingtool,wealsorecommendusingtheYandexStructuredDataValidator,RDFATranslator,JSON-LDPlayground,andtheBingMarkupValidator.